Venable LLP (LexBlog Russia)
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Advertisers, Don’t Get Caught in the Cold with the SuperBowl, the Olympics and March Madness: Pay Attention to Trademarks!
As we shiver and bundle up against the Polar Vortex here in DC, we are fast approaching the biggest event of the advertising year—the Super Bowl®—held for the first time in the wintry conditions of New Jersey). With the Olympic Games® in Sochi, Russia after that, and March Madness® following soon thereafter, February and March...
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Defending the Blitzkrieg Bop: Issues in Multi-Forum Advertising Challenges
Multifront wars are never easy, as the Germans discovered when they invaded Russia. Many advertisers and marketers of consumer products are feeling the pain these days of waging war on multiple fronts against those alleging that their claims are false or unsubstantiated. A company could be required to respond to a FTC investigation, defend the...